Why are URNAM pieces priced the way they are?

Each URNAM garment goes through many careful steps - from design and fabric sourcing to hand-finishing and quality checks. We work in small quantities with skilled artisans rather than large factories. Natural fabrics and handcrafted processes require more time and attention, but they create pieces that last longer and feel more personal. Our pricing reflects the true value of craftsmanship, fair work, and thoughtful production.

What fabrics do you use?

We primarily work with natural fabrics, especially cotton and cotton-linen blends. These fabrics are breathable, comfortable in warmer climates, and gentle on the skin. Unlike synthetic materials, natural fibres allow garments to move naturally and age gracefully with wear. We choose fabrics that feel good to wear and align with our belief in creating clothing that is mindful of both people and the environment.

What makes URNAM pieces different?

URNAM designs are created slowly and intentionally. Many details are finished by hand, and our silhouettes are designed to be versatile for travel, work, and everyday moments. Because we produce in limited quantities, each piece carries a sense of individuality rather than mass production. When you wear URNAM, you are wearing something that holds craft, care, and the story of the people who made it.

URNAM

P A R E I D O L I A

SS26

1 2

Get the look

An effortless linen co-ord thoughtfully detailed with hand embroidery, delicate lace accents, and a sculpted pleated silhouette, designed to move with quiet elegance.

New

Soft Illusion Top

Rs.9,840.00

~~Rs.6,400.00~~ Rs.9,840.00

New

Soft Illusion Skirt

Rs.9,840.00

~~Rs.5,440.00~~ Rs.9,840.00

The Art of Craft

Browse collection

Most Worn

The Mis-seen Top

Rs.8,440.00

~~Rs.6,400.00~~ Rs.8,440.00

Quick view

Sonnet Bib

Rs.4,890.00

~~Rs.4,890.00~~ Rs.4,890.00

Quick view

Soft Illusion Top

Rs.9,840.00

~~Rs.6,400.00~~ Rs.9,840.00

Quick view

Olia Top

Rs.4,250.00

~~Rs.4,050.00~~ Rs.4,250.00

Quick view

Cloud Perception Top

Rs.9,440.00

~~Rs.6,400.00~~ Rs.9,440.00

Quick view

Odeya top

Rs.5,440.00

~~Rs.6,400.00~~ Rs.5,440.00

Quick view

Merlin quilted vest

Rs.12,070.00

~~Rs.14,200.00~~ Rs.12,070.00

Quick view

Not Quite Cord Set

Rs.15,400.00

~~Rs.6,400.00~~ Rs.15,400.00

Quick view

Half Seen Top

Rs.8,440.00

~~Rs.6,400.00~~ Rs.8,440.00

Quick view

Quite Cord Set

Rs.14,280.00

~~Rs.6,400.00~~ Rs.14,280.00

Quick view

Nearly Real Dress

Rs.12,640.00

~~Rs.6,400.00~~ Rs.12,640.00

Quick view

Cloud Perception Skirt

Rs.12,240.00

~~Rs.6,400.00~~ Rs.12,240.00

Quick view

Our point of view

Clothing is a decision. Most people treat it like a habit.

We built URNAM for the woman who notices the difference.

She dresses with intention, not because fashion tells her to, but because what she wears is an extension of how she moves through the world. She has stopped buying things and started choosing them. She wants fewer pieces, made with genuine craft, that earn their place for years.

URNAM is built on hand-embroidery. Not as decoration-as the design itself. Every piece begins in the hands of an artisan before it becomes a garment. Natural fabric. No polyester. No trend that disappears in a season.

Clothing made by human hands, for women who have nothing left to prove.

Read Our Story

Craft, Nature and Time

At URNAM, every garment begins with care. We choose natural fabrics like cotton and linen because they breathe with the body and soften beautifully over time. Each piece is designed thoughtfully and handcrafted in small batches by skilled artisans. To us, clothing should carry the warmth of the hands that made it and the honesty of the materials it comes from.

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You might also like

P A R E I D O L I A

SS26

Get the look

Soft Illusion Top

Soft Illusion Skirt

The Art of Craft

Most Worn

The Mis-seen Top

Sonnet Bib

Soft Illusion Top

Olia Top

Cloud Perception Top

Odeya top

Merlin quilted vest

Not Quite Cord Set

Half Seen Top

Quite Cord Set

Nearly Real Dress

Cloud Perception Skirt

Our point of view

Clothing is a decision. Most people treat it like a habit.

Loved for how it feels

Craft, Nature and Time

Why are URNAM pieces priced the way they are?

What fabrics do you use?

What makes URNAM pieces different?

You might also like

P A R E I D O L I A

SS26

Get the look

The Art of Craft

Most Worn

Our point of view

Clothing is a decision. Most people treat it like a habit.

Loved for how it feels

Craft, Nature and Time

Why are URNAM pieces priced the way they are?

What fabrics do you use?

What makes URNAM pieces different?

Join the URNAM Circle